Consistently attracting quality leads into your business can be hard.
That’s where our Quiz Magnets come into play; bespoke quizzes and diagnostic tools for marketing, sales and lead generation, all tailored to help warm up prospects, gain better insights and always designed beautifully to fit your brand.
People love quizzes
Build leads you can nurture
Warm up leads who are ready to buy
Latest Case Studies
Because our quizzes have REAL results.
Client: First Aid for Life
Challenges: To have an engaging lead generation solution (lead magnet) to attract clients into their training company.
Result: After coming up with a quiz based on how confident someone is when it comes to first aid incidents, First Aid for Life has gained over 18,000+ people filling in their quiz and opting into their database in less than 6 months. CEO Emma Hammett mentions the quiz has “transformed my business”.
"Steve is a total gem to work with and I always highly recommend Steve and his team at SMA Digital."
Client: Speaker Insight
Challenges: To help their expert clients (coaches, speakers and authors) self-identify where they are on their journey so that Speaker Insight can help guide them to their next stage as best as possible.
Result: A super user-friendly quiz where you click on the definition that defines you the most. Then at the end, you are presented with a different call to action and mini-video depending on the score you get to lead you onto the appropriate next step.
"The process was super simple and the methodology they use to guide you through the various steps to develop the quiz was slick, engaging and really very quick."
Client: The Coaching Academy
Challenges: To filter out and attract the right people into their physical free yet incredibly valuable life coaching beginner course, and get a good balance between lead generation and sales insight.
Result: In it’s first few weeks of going live the quiz had hundreds of people opting in who really wanted to become life coaches, and have since gained over 900 entries with a huge 30.1% conversion rate.
"The engagement with potential clients is working really well for my business."
Client: Shaa Wasmund MBE
Challenges: To help promote and lead prospects into a launch of their online course program, so that potential clients can self-identify that they do actually want more freedom in their life and warm them up prior to their webinar to explain more.
Result: A bespoke quiz that matches their professional branding, that had a huge 31.6% conversion rate of entries. The quiz results page then drove 40.2% of these entries directly onto the next step, which in Shaa’s case, was an online webinar.
Not only can we connect the quiz to any CRM, we can trigger autoresponders, tags, action sets and more depend-ing on someone’s final score, lowest score, or highest score.
We will take care of making sure all the colours and branding are bespoke for you.
A final score and an explanation about their unique score can be automatically generated on a results page.
A results page includes an interactive visual diagram to show where users are, and where they want to be.
All our quizzes and diagnostic tools can track all the marketing efforts you do including Facebook, LinkedIn, Google Analytics and much more.
Facebook Custom Audiences
Create custom audiences on Facebook advertising, which can be based on IF <>THEN rules.
Your users are automatically emailed a detailed PDF report, including a full score breakdown and next steps, with full GDPR consent.
Online Entry Portal
View all your entries in one place, sort by results, dates and much more giving them a full 360 degree analysis helping you make smarter business decisions.
Only £697 setup per quiz
Plus £15/month hosting
Then only £5 extra per extra quiz.
Includes UNLIMITED entries, super fast Google Cloud hosting, and UNLIMITED premium support.
Facebook Messenger Bot and other add-ons coming soon.
It’s a big part of why our quizzes work so well – instead of answering with a number with little emotional impact, the short text allows a person to self-identify where they are and become emotionally connected to the result you can help them with.
We provide you with a Word document template along with live webinar sessions to take you through the creation of your questions and answers step by step. Plus if you ever need personal help, we’re always on hand to assist you in anyway we can.
Once we receive your filled out Word document template that we provide you, we go live within 1 – 2 weeks.
Yes, we provide you with your own quiz portal to make simple changes, view all entries and more. Plus we’re on hand for any support needed.
We provide our clients step-by-step tutorials based on real-life case studies (aka not just theory!) showing you how to market your quizzes and generate quality leads using Facebook ads, Linkedin, offline marketing, referrals from clients & more.
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40 Bloomsbury Way, Lower Ground Floor, London, WC1A 2SE United Kingdom